Herbal medicines play an important role in treating various ailments due to their potentially high medicinal values and adequacy by patients with different health complications. This has been observed in a global system where herbal medicines treat various illnesses. In this context, the researcher gathered informative data that would help educators develop information and education communication materials for Hinterland herbal medicines. This study aimed to assess the Hinterland community's commonness, knowledge, and perception of traditional herbal medication. In-depth interviews were conducted with local medical practitioners and local households in the upland barangays of Pandan, Antique who experienced firsthand on the usage and practice of common herbal medicines using guide questionnaires. Thematic analysis was used to explore beliefs and attitudes towards herbal medicines. Three major themes were identified: healing practices, beliefs, and symbolism to herbal medicine used. Common herbal plants were enumerated by participants with the ways it was prepared and developed as a medication for the identified common health issues. The cultural aspect of utilizing herbal medications was also highlighted in the study. The findings provided an in-depth understanding of the local herbal practices in Hinterland for the benefit of developing curriculum instruction showcasing Hinterland herbal medicines. Educators may also utilize results to develop information and educational materials that will help in teaching health-related subjects. Moreover, the results and findings of the study will provide relevant information to future researchers conducting the same study as well as guide medical practitioners.
information and education communication materials, Hinterland community, herbal medicines, contextualization
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