Kobe M. Astronomo is a fourth-year student at Camarines Norte State College (CNSC) pursuing a Bachelor of Science in Business Administration Major in Marketing Management. He has demonstrated his dedication to academic and professional excellence by achieving Career Service Professional Eligibility, in addition to his academic pursuits. He is particularly interested in research areas that explore consumer behavior, digital marketing trends, and strategic marketing initiatives, with a focus on marketing and strategic management. His background provides him with the analytical skills necessary to comprehend market trends and contribute to field-specific research, with the objective of improving marketing practices within local industries.