My name is Kyryll Charlize Buendia, and I am a fourth-year Marketing Management student here in the Philippines who strives to build marketing strategies with the use of sound analysis and creativity as tools. In all the classes I’ve enrolled in and all degree programs, I have been able to develop a rich understanding of consumer behavior, market research, and campaign development in both offline and online marketing.   One of my self-recognized accomplishments is to complete a well-developed feasibility study where I involved panelists and got financial assistance to turn my ideas into reality. It was a great experience that affirmed my working postulate that collaborative strategy planning can go a long way.    Inspired by passion for narration and consumer behavior, I am determined to produce work that does not only compel attention but also passion. At the moment, I research digital media trends to better understand how to advance my work of engaging the audience and improve the approach to brand planning. This is my kind of crowd; I survive on such interaction that has a focus on effective and real marketing.