The study assessed the economic and business impact of the COVID-19 in the small and micro scale businesses in Candelaria, Quezon in the Philippines. It measured the rate of impact and extent of its effect on the operations of the small and micro scale enterprises. The economic impact consists of the level of competition and the market condition of the enterprise while the business impact consists of the business operations, finance, marketing strategies, accounting, and marketing. The study used descriptive statistics such as frequency distribution, mean, standard deviation and percentages to analyze and interpret the collected data. The results of the study were used for the development of business action plan to reorient the enterprises to a much more sustainable operation.
small and micro enterprise, sustainability, economy, business
This paper is presented in 1st International Conference on Multidisciplinary Industry and Academic Research (ICMIAR)
Cite this article:
License:
This work is licensed under a Creative Commons Attribution (CC BY 4.0) International License.
